Digital transformation has been a priority for many organizations over the last decade. However, the vast majority of digital transformation projects have failed to achieve their anticipated value.
Organizations have been focusing purely on the change in software, yet digital transformation is not just about technology— it also involves changes in culture, behavior, process, skills, and strategy.
Recently, we’ve seen a shift in the industry.
Organizations are starting to wake up to the reality that the key to success is digital adoption.
The last 10 years
Throughout our years of experience in the digital transformation space, we identified six pillars fundamental to enabling successful digital adoption:
When we initially began talking about our Six Pillars of Digital Adoption methodology, not all organizations understood why they needed to support all these elements of Change.
The general consensus was that the software is so intuitive that people should “just get it.”
We knew that it wasn’t quite that simple because projects were failing to meet expectations about self-service and empowered users.
In 2018 alone, businesses invested $1.3 trillion into digital transformation and, out of that investment, $900 billion was lost.
The answer has been here the whole time
It seems that 2019 is finally the year where digital adoption becomes a top priority for organizations. The market has matured and is ready to pursue digital adoption.
To succeed, companies must quickly ramp up their digital capabilities and establish a a positive digital experience. Businesses are now developing new skills and promoting a different culture to enable a digital future.
Don’t just take our word for it
IDC recently released a whitepaper identifying the top digital considerations. After surveying 1,000 companies in America, Asia, and Europe, IDC found that technology was the least important barrier to success.
IDC also found that the changes to culture, behavior, strategy, and process were the fundamental barriers to success.
Matt Burns, Founder of the Global HR Collective
Matt Burns, Founder of the Global HR Collective recently joined us on our podcast to discuss enabling global enterprise-wide change. He stated, “Technology is the easy part, it’s the people part that becomes challenging.”
McKinsey & Company
In a recent study, McKinsey & Company found that employee resistance was causing the most issues for digital transformation projects.
“70% of change initiatives fail to achieve their goals, largely due to employee resistance.”
With the market maturing at such a rapid rate, now is the time to act. Request a demo from one of our digital adoption specialists to discuss how you can take your project to the next level.